EAT UGLY

Eat-Ugly-by-Harriet-Stansall1-562x793 PeachFinal_GROWTH_517

Harriet Stansall’s illustrations for her ‘eat ugly’ campaign against food waste are really simple but effective, her aim the same as mine to encourage people to embrace the uglier fruits and vegetables which are otherwise destined for landfill.

“I wanted to make a series of posters about food waste that reflect the influence of propaganda/beauty campaigns,” says Harriet. “This is a campaign to show that fruit and veg come in all shapes and sizes, and that we should look past their unfortunate looks and take pride in picking the ugly vegetables up off the supermarket shelves. In doing so, we can minimise mindless food-wasting”

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